Takara Biscuit

Takara Seika has a rich history, founded after World War II in response to food shortages and driven by a strong desire to help alleviate hunger. Since its establishment in 1950, the company has grown into a major confectionery producer, specializing in biscuits and other baked goods.

Beloved across Japan, their iconic products like "Hi-Mix" and "Butter Sticks" reflect the company’s commitment to preserving the rich, delicious flavors of traditional baked goods, while continuously introducing new and exciting tastes.